First launching in 2007 thanks to National Lottery Funding, Switch Midlands was originally called The Switch Project and provided participatory arts based activities for children and young people, specialising in digital arts such as music production, film and photography, hence the name Switch.
Following the 3-years of funding, the outcomes being achieved meant the project became a sustainable social enterprise, regularly being commissioned by schools and local authorities to deliver social and emotional well-being interventions for children and young people. Now with over a decade of success and experience, The Switch Project has become Switch Midlands – better reflecting the reach and impact it has had in the region. We are proud to say that we are one of the leading providers of support for schools, working alongside them to improve the personal development, behaviour and wellbeing of both primary and secondary pupils.
Switch Midlands is a social enterprise and as such we operate entirely in the interests of our social mission. We reinvest more than half of our profits towards our social purpose and we are transparent about how we operate. Social enterprises don’t just offer financial value for your spend, but social value too.
Our social value is perfectly demonstrated by our Switch Ambassadors programme. This is an opportunity for those pupils who have received our support to go on and develop even further by working towards a mentoring awards and qualifications. These pupils will then act as advocates throughout your school for positivity, motivation and conduct.
Our Social Impact Pledge is that each year we will employ at least one Switch Ambassador of secondary school leaving age to train via an apprenticeship route and become a Switch Coach in their own right.